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Social media campaigns can help you grow your business. However, business owners or marketers need to develop a large followers and ” learn how to give them what they really want”.
 
 
Set goals and objectives
Business owners or marketers  need to identify their goals and objectives. They need to know how to identify their target audience and how/where they can reach them.
 
Interact with your followers
John Rampton, the founder of the online payments company Due and productivity company Calendar, said “let your audiences see a softer side. This means interacting on your social media accounts often. Very often! This doesn’t mean just throwing up a link to your article and hoping someone will read it or click on it. This means really getting on there and interacting with everyone. Respond to posts from your audience ADNC +0% and interact when they show interest. Show them who you are and your audience will feel more connected to you – and they will want to read other articles or visit your website”.
 
“Tackle customer complaints efficiently”
If you received a complaint from someone ” tackle it fast and efficiently” and “respond and be professional – even if they aren’t”.

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